What's going on everyone! Hope you all are enjoying your week. We've had a real exciting week and I thought it would be a great time to let you know what we've been up to. If you've been to our site you've probably already seen the prototype of our first set of fall (or as we're calling them indian summer) shirts. Well after what seemed like forever, we FINALLY completed our order which should arrive Oct 11th! These new shirts will come in 5 colors:
I don't know what I'm more excited about, sharing these new tee's with all of you, or having a different color Cape Crabbers shirt to wear every day of the week. These shirts have a few of differences from our older releases. We're printing these shirts on 100% fine jersey cotton unisex t-shirts from American Apparel. These super soft shirts are so comfortable you'll want to rock your new Crabber 24/7. At least thats the idea!
Since there's 120 days of summer we decided to limit production of these shirts to 120. Thats 120 total for all the colors, making each shirt SUPER exclusive. That way when Cape Crabbers goes global you'll be able to share some history with us with. These shirts are just beginning and you can expect some very exciting things to come in the near future.
Speaking of some new exciting things to come, we want to introduce Julia Hoffman as our first in-house designer!
She's a really talented graphic designer and long time friend. We're off to a great start after a few hours of working together. It's crazy how adding another point of view can really mix things up. Expect some funky new designs in the near future!
Cape Crabbers TV?
Inspired by the minds at www.iwearyourshirt.com we've decided we wanted to try and make our own video shorts, commercials, and vlogs. I'm not going to lie, I'm a little camera shy. Its been a while since I did the morning announcements in high school. I'm sure whatever we come up with will be at least slightly entertaining though. Melissa is hilarious when you put her on camera. Just check out her video for the bookitout.com competition.
Well its time to take Marlee for a walk so i'll talk to you all later!
Hope everyone is enjoying our new website layout! This past month was really exciting for us. It was great meeting all the Cape Cod lovers from around the country. Shout out to our Facebook fans who came to Wellfleet specifically to meet us! We have big things planned for the end of August that we hope you'll love. As of now all the shirts made have been manufactured by us. Now this was a great learning experience, however in order to keep up with demand we feel we need to have our shirts manufactured professionally. Going forward we plan on offering more value with your purchases. What does this mean? New fabrics, free crabber gear, and new ways to interact with us are just the beginning.
Want to be a part of Cape Crabbers history? Pick up the shirts we currently have in stock! They may be some of the last shirts printed with our own 2 (4?) hands!
The first three days in the Cape for the summer have been great. We met alot of very cool people at the Wellfleet flea market on Sunday. Today we celebrated America at the Chatham parade, rested at Nauset Beach, then went back to Chatham for the night.
Hey guys! We're super excited to go out to the Cape for the month of July. Our plan is to do the Wellfleet Flea Market a few times a week and meet a ton of new people. Word of mouth is key, I think, in any startup business. Although we've been around for over a year, it's definitely been tough to actually not be on Cape Cod promoting Cape Crabbers. Thanks to Facebook and Twitter, we've been able to do what we've done so far! In the upcoming weeks, we will be busy at work with our designs & screen printing them in our basement. Even though screen printing takes up a ton of time and can stir up a lot of frustration, it's an amazing feeling to see what we've done when the project has been completed! We hope you like the final shirts for Summer 2011 & can help us out this summer by telling your friends & family about us. Remember: Cape Crabbers is an ever-growing family of people, young and old, who love nothing more then sharing their time with people they care about.
Happy Almost Summer everyone!
Are you a Cape Crabber?
Finally got an online store up and running. It only features the hat for today until we organize our inventory. Let us know what you think!