Thinking of Summer

Posted on February 11, 2014 by Zane Krumanocker | 3179 Comments

Running a business that draws its inspiration from a care free summer lifestyle...

Sometimes I wonder if I spend too much time thinking about my four favorite months.  It's not that I don't enjoy the other 75% of the year.  I love taking trips to Vermont as soon as the leaves start to turn for our yearly pumpkin run. The winter is full of fun holidays where I'm very happy to spend extra time with family and friends.  I'm not going to lie though, as soon as the ball drops, I'm 100% ready for summer.  Spring is exciting, but it's more of a tease than anything.  

This winter we've been putting a lot of effort into fresh, new ideas for our Summer 14 line that I think you'll all really appreciate.  We want our line to reflect not only our past summer memories, but our new summer adventures we hope on experiencing for the first time.  For us, that might be learning to surf, scuba dive, or take a road trip to somewhere we've never been before.  Make this summer a special one by trying some new fun activities of your own.  Surfs up, goggles on, and windows down, it's already summer if you ask me.



Fall line is on its way!

Posted on October 19, 2013 by Zane Krumanocker | 273 Comments

It's been a long time since we've released any new products, so we're very excited to start releasing some new pieces for our fall line.  Over the next few days you will start to see some of our favorite pocket tees from this summer show up on some cozier long sleeve tees, as well some new limited edition pockets we can't wait to share with you all! 

We're also working on some new accessories that we've been developing for a while.  These are going to go nicely with some specialty hoodies that should be available later in November (Perfect time to finish your holiday shopping!)

We'll make sure to keep you all updated with anything new and exciting as always! Enjoy the rest of your weekend and remember, " Life is a vacation"



Store is up and running!

Posted on May 08, 2013 by Zane Krumanocker | 105 Comments

 Hey everyone! 

It's been a crazy couple of months, and its only getting crazier.  We wanted to make sure that everyone understands that our store is now open for business.  The kickstarter was successful and we will be adding addition products to the website as they are completed.  Thanks so much everyone! Make sure to check back often for new Cape Crabbers gear! 

Life is a Vacation,

Zane & Melissa

Posted in beach tanks, Cape Cod, Cape Crabbers, cape crabbers kickstarter, Chatham, Life is a Vacation, nautical apparel, nautical clothing, New Product, Original, Summer

Top 5 Reasons why we are running a Kickstarter

Posted on March 11, 2013 by Zane Krumanocker | 3600 Comments

5.  A new brand's success depends on the support of it's first customers.  Kickstarter is a great way to get everyone to team up at once and make something happen quickly.

4.  Summer is right around the corner and we wanted to get product out before the end of April.  This will give us time to get our line in stores before they choose their own summer layouts.

3.  It allows us to release all of our products at once as a complete line, instead of piece by piece.  This should help with brand growth.

2.  Our Dachshund, Marlee, told us to do it.  We listened.
1.  We wanted to start 2013 off fresh.  Thats why we removed everything from our website.  To do that, we needed to come out with a "fresh" new product line that completed the vision we've had for our brand since day 1.  With your help we should be able to reach our $5,000 goal.  Every dollar will go into the completion of this project.   We are trying to build a brand that will provide quality USA made apparel for years to come.  


We are still about $1,600 away from our $5,000 goal and need your help to get there(and beyond)!  $5,000 is the bare minimum we need, so take advantage of the great deals we have over at our  Cape Crabbers Kickstarter Page and help us exceed our goal.  Pre-order our summer line today! 

Life is a Vacation, 

Zane & Melissa

Posted in beach tanks, cape crabbers kickstarter, kickstarter, nautical apparel, nautical clothing

Spring Line, KICKSTARTER and newsletter signup!

Posted on February 16, 2013 by Zane Krumanocker | 36 Comments

Hey everyone!

I know it's been a while so I wanted to give you all an update to whats been going on over here.  First of all, Melissa and myself have picked the date for our wedding and have been excited/busy planning that.  Now we're getting ready to get 2013 designed and start the manufacturing!  We have spent months working on our new products and can't wait to share them with you as we get ready for Summer 13'.

This is where we need your help!!!

Cape Crabbers thus far has been funded with our own hard earned cash.  Very soon we will be launching a kickstarter program.  For those of you that aren't familiar with kickstarter, its a crowd funding website for projects that range from inventions, productions, and business ventures such as our own.  

Now you might be asking "what do I get for helping fund your line?".  First of all, you'll be first in line to receive all of our cool new products.  There will be various donation levels, each of which will come with different "rewards".  Rewards will range from a sticker and a thank you note to a collection of tees and tanks, our entire line, ect. We want to provide value to people who are willing to donate so you expect to get some special deals.  

We plan on launching sometime in the next week.  When we do launch we will need all of your help to get the word out!


Want to stay informed, win prizes and receive special deals?  Scroll down to the bottom our our webpage and sign up for our newsletter! First 25 people to sign up will receive a surprise gift in your email!

Life is a Vacation,


Posted in Cape Crabbers, Life is a Vacation, New Product, Summer

End of Summer Sale

Posted on August 23, 2012 by Zane Krumanocker | 5 Comments

Well here it is folks, the summer has run its course, and we're still here.  Even though it is slowly starting to feel like things are coming to a halt here on Cape Cod, we know our journey has just begun.  Today, while we were taking our mini dachshund Marlee for a long walk, we were checking out a cool Jeep, when all of the sudden I realized they were sporting one of our bumper stickers on the side window!  This was the first time I've seen a bumper sticker on a car (without someone pointing it out first).  It was such a refreshing feeling, as well as a reminder of the random joys of this business.  In a way it helped me re-focus my efforts. 

 Check out this sweet Wrangler

Today we are announcing our first "End of Summer Sale", and couldn't be more excited.  We have so many awesome ideas for fall and winter that we can't wait to share with you all, but first this inventory NEEDS TO GO.  

  1. The more inventory I have laying around, the more I'm tempted wear new shirts to avoid doing laundry
  2. Every CC tee needs a nice home!
  3. MOST IMPORTANTLY... We have awesome products we can't make until these tees sell... 
Everyone who makes a purchase from now until August 31st will get first dibs and insight into some of our new products for this falls season. ALSO we will send you a postcard with a personal discount code that will go into effect as soon as we release these sweet little surprises.  

So go! We've updated our inventory online so there will be no wait after your purchase.  All items are marked down accordingly, and feel free to knock a little bit more off if you have an existing coupon code with us! So help us out, and take advantage of these savings! 

Happy End to Summer 2012 and remember Life Is a Vacation,


We appreciate YOU!!

Posted on August 05, 2012 by Zane Krumanocker | 0 Comments

 It's easy to get caught up in the daily craziness that this business has been the past couple months, but we wanted to take a minute and thank everyone.  A business cannot exist without the people who support it.  Throughout the past few years many of you have watched Cape Crabbers adapt and grow.  For those of you who have stood behind our brand since the beginning we are forever indebted to you. To the people who we have met this summer, it is you that have turned this business from a cool idea, to the readily growing brand that we have become.

Nothing is cooler than seeing a complete stranger embrace Cape Crabbers, and it is that feeling of an expanding unity with our customers that makes all of this hard work worth it.  I hope that the coming months and years are filled with new friends and continued growth.  We are determined to build a new USA Made apparel empire for all of you to enjoy.  

Thanks again, and don't forget "Life is a Vacation"

Zane & Melissa

p.s Feel free to use discount code: FANS4L and receive 10% off your next order!  

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